Chomps: A Bold Visual Strategy for Amazon’s #1 Meat Snack
Chomps set out to dominate the meat snack market on Amazon, and my team and I ensured the brand stood out both visually and strategically. We developed a bold, cohesive visual identity that distinguished Chomps in a highly competitive space. By optimizing packaging, product imagery, and digital assets, we elevated brand recognition and engagement. Combined with carefully crafted, search-optimized copy, our approach reinforced Chomps’ presence—ultimately securing its position as the #1 meat snack in its category.